A letter from Irina Danilevskaya to Ukrainian designers

On March 28, Irina Danilevskaya, the head of the Ukrainian Fashion Week organizing committee, celebrates her birthday. For over 20 years, she has been actively involved in the development of the fashion industry in our country. Many designers even call her “the mother of Ukrainian fashion” and thank her for her support both at the start of her career and now. Today, when difficult times have come for the entire fashion market due to the coronavirus epidemic and the general

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            How does fashion change in times of crisis

While the world is going through hard times, we recall the fashion of the crisis epochs and wonder what kind of fashion will be after the victory over COVID-19. The image of "Gibson Girl" Officially, the twentieth century began with a delay of almost 20 years. The beautiful era that gave fashion to tournaments, art nouveau jewelry, the image of the “Gibson girl” – fashion with a tightened waist, but emancipated manners – this era was the final code of

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            Pirelli canceled the production of 2021 calendar

Due to the coronavirus emergency, Pirelli canceled the release of its 2021 calendar. The brand promised to donate 100,000 euros to support research and control the spread of COVID-19. Claire Foy on the Pirelli 2020 calendar “The production of the Pirelli Calendar stopped earlier, in 1967, and then from 1975 to 1983. The unprecedented emergency situation with COVID-19 forced us to do this again today, ”said Marco Tronchetti Provera, Executive Vice Chairman and CEO of the company. “We will return

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            7 basic spring wardrobe items worth buying at discounts

Kiev Central Department Store, which is now working online and provides on-site fitting service, made another gift for its customers – 30% discount on European prices for the entire new spring collection. They are valid from March 27 to April 3. Vogue.ua is sure that such an offer should be used to buy things that will not go out of fashion and become the basis of an off-season wardrobe. Trench Golden Goose Trench coat Seasons change, trends are transformed from

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            What to watch: Nike Air Max sneakers documentary

As part of Air Max Day 2020 (an annual event held by Nike on March 26, the day the Air Max sneakers were first introduced in 1987), the company released the documentary The Story of Air Max: 90-2090. The Story of Air Max: 90-2090 This documentary lasts less than 25 minutes and reflects the cultural and technical influence of the Air Max couple. The picture demonstrates the evolution of the Air Max model from its creation to the present day.

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            Giorgio Armani's new step in the fight against coronavirus

Giorgio Armani is one of the most active coronavirus fighters in the fashion industry. He was one of the first to make a large donation of 1.25 million euros, then bought the pages in 60 Italian newspapers, where he thanked doctors and nurses across the country for their daily feat. His new step is Armani will start producing medical gowns for doctors, the acute shortage of which is now felt not only in Italy, but around the world. Signor Armani

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            19 simple but stylish outlets of the royal family

Princess Diana’s casual wardrobe has been considered the reference and incredibly fashionable for many years. But she is not the only monarch person with good taste and sense of style. Princess Diana in London, 1995 For example, Princess Anna loved to wear Adidas Gazelle sneakers. She also inherited the love of her mother, Queen Elizabeth II, for print silk scarves, and used them regularly, artfully combining them with shirts and jumpers. The Duchesses of Cambridge and Sussex are particularly supportive

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            Ukrainian designers teamed up to help Ukrainian doctors

At the weekend, designer Svetlana Bevza announced that her brand is switching to the production of protective suits for medical workers. A few days later, other brands joined her initiative, including Bobkova, Frolov, Lake, Tago. In the near future, Bevza expects that other Ukrainian brands will be added, which are now freeing and reconfiguring their production capacities for new tasks. According to the designer, over the past four days they have already formed a small headquarters in which stylist Nadia

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            Ukrainian designers teamed up to help Ukrainian doctors

At the weekend, designer Svetlana Bevza announced that her brand is switching to the production of protective suits for medical workers. A few days later, other brands joined her initiative, including Bobkova, Frolov, Lake, Tago. In the near future, Bevza expects that other Ukrainian brands will be added, which are now freeing and reconfiguring their production capacities for new tasks. According to the designer, over the past four days they have already formed a small headquarters in which stylist Nadia

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            Letter from Milan: Donatella Versace – about quarantine and hope

As I sit down to write these few lines, I think about the safety and well-being of each of you. The main reason why I am writing this letter is that each of us must understand and accept that no one is fighting in this battle alone. Donatella Versace Here, in Milan and the whole country as a whole, the authorities imposed a very strict quarantine, which restricts our lives, but above all, it restricts a virus that we underestimated

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